As good off the slopes as on it, Kitzbühel activities for non-skiers make the resort a standout option for corporate ski trips.
There are superb non-ski activities in the mountains and the town centre is a joy for spas, shopping, après ski and dining.
Non-skiers in Kitzbühel need not feel excluded from the winter action. There are many activities on the ice and snow which don’t require skis or snowboards.
In many cases, non-ski mountain sports can be coordinated with ski groups for shared lunches on the mountain.
Many of the non-ski, ice and snow sports require little prior experience.
CURLING
Curling is a fantastic social sport that requires little prior experience and can be enjoyed in small groups or part of a larger team event. The sport is usually enjoyed with a glühwein and can take place on the shore of Lake Schwarzsee or in the indoor ice stadium in Kitzbühel.
CROSS-COUNTRY SKIING
There are some 70km of cross-country skiing trails around Kitzbühel. The sport is easy to pick up, and participants can enjoy the area's nature at their own pace.
WINTER WALKING
There are winter walking trails that take in the Kitzbühel Valley and Lake Schwarzsee, as well as mountain routes around the Hahnenkamm peak. The trails are marked and can be enjoyed individually or in small groups.
SNOWSHOEING
Slightly more involved than winter walks, snowshoeing involves snowshoes and poles and allows guided groups to escape the marked trails and explore the forests.
ICE SKATING
One of the classic winter pastimes, ice skating, can be enjoyed individually or in small groups.
Kitzbühel is a joy to be in during the winter. It is up-market, stylish and has a fantastic atmosphere.
The historic centre of Kitzbühel offers fantastic shopping, dining and bars.
The centre is pedestrianised, and all the main attractions can be reached on foot.
There are two railway stations in Kitzbühel, with connections to Innsbruck and Salzburg.
SHOPPING
The centre of Kitzbühel has fantastic retail options, from sport and fashion shops to designer jewellers.
SPA DAYS
Pampering in Kitzbühel is a big deal, and several hotel spas offer great ways to spend a day. Floating in thermal waters or taking a massage will make skiers and snowboarders very envious.
HORSE-DRAWN CARRIAGE RIDES
Explore the streets and surroundings of Kitzbühel with a horse-drawn ride. The carriages can take in the best of the resort centre and then head on to Lake Schwarzsee.
DAY EXCURSIONS
Kitzbühel has superb rail connections to Innsbruck and Salzburg. Day excursions are possible to Innsbruck, known for its dramatic city centre and ski jump surrounded by mountains, or Salzburg, which has the most wonderful Old Town.
Kitzbühel is known worldwide for hosting the most fearsome ski race on the planet. Yet many other events draw crowds throughout the winter to Kitzbühel.
The Advent or Christmas market in Kitzbühel is one of the most atmospheric and charming in the Alps. It takes place each November and December and is an unmissable part of any early-season corporate ski trip.
THE KITZBÜHEL HAHNENKAMM SKI RACE
Unquestionably the most fearsome ski race in the world, millions watch across the world as racers reach speeds of almost 150 km/h. Online, it is impressive, seeing it live is truly head-scratching. There is corporate hospitality at the finish area to add to the thrills on the snow. After the race, there follows the biggest party in the Alps.
CHRISTMAS MARKETS
During November and December, the centre of Kitzbühel is transformed into one of the great Christmas Markets. The historic town centre is alive with people standing around fire baskets and colourful stalls.
SNOW POLO
Each winter, the best snow polo players descend on Kitzbühel for a tournament on the snow. With fantastic hospitality and an international mix of visitors and competitors, the Kitzbühel Snow Polo Championship offers a unique social setting for a corporate ski event.
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Jan. 5, 2025
There are arguably prettier villages, certainly more dramatic horizons, and there are undoubtedly resorts with more potent après ski, than Kitzbühel, but it is hard to look beyond Kitzbühel for atmosphere – the place is absolutely captivating.
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