Few locations can match the escapism of this white sand peninsula, south of Lisbon, Portugal. Incentive event planners won't find a more dramatic coastal oasis in Europe. Tróia is absolutely staggering - a place from another world.

A short distance south of the capital, Lisbon, and yet a world away from almost anywhere European, the Tróia peninsula is a truly remarkable location. Around 10 miles in length, the peninsula is an oasis of nature and white sands. Dolphins swim in the coastal waters, and stunning sand bars attract water sports enthusiasts.

Tróia offers a unique location for those looking to host an incentive event in a coastal idyll, an oasis on the Atlantic far removed from the attendees' day-to-day experiences. Destinations are relentlessly hyped to stand out from the crowd - Tróia is a location that is truly stand-out, leaving visitors absolutely mesmerised.

At the northern tip is Tróia resort, which has hotels, a golf course, a casino, a marina, restaurants, and white-sand beaches. Few escapes in Europe compare with Tróia —it is a staggering natural feature, with upmarket living between the hotels and the marina. Much of the rest of the peninsula is wild nature and beaches.

In addition to its truly jaw-dropping location, Tróia offers a range of great activities for incentive events. Sailing, golf, snorkelling, and horse riding are some of the superb event activities available. Sunset cruises with dinner on a waterfront marina terrace are possible. Alternatively, a pool party under Atlantic skies is possible at the Tróia Beach Club.

3 reasons for an incentive travel trip to Tróia

White sand beaches in Portugal

The nature

Tróia peninsula is a 10-mile finger of white sand that juts out into the Atlantic. Dolphins ply the waters and pristine waters wash the white sandbars. Tróia is a coastal nirvana.

Yacht on the ocean

Sailing

The waters and coast around Tróia are paradise. Chasing dolphins or sunsets, sailing is an excellent way for groups to experience the coast.

Waterfront restaurant at Tróia Marina

The marina

The hub of activity, Tróia Marina has an upmarket feel to it, with a designer hotel, luxury yachts and quayside bars and restaurants.

Tróia peninsula

Situated at the northern tip of the Tróia peninsula, Tróia resort consists of numerous apartments and a handful of large hotels. Tróia has a wonderful island feel, with the Atlantic Ocean on one side of the narrow peninsula and an estuary/harbour on the other.

Wonderful white sand beaches fringe the northern and western sides of the resort, and the eastern side offers nature reserves on the estuary's waterfront. The resort has an upmarket feel to it without being stuffy, and together with the golf course, it offers many green spaces. Tróia Marina is a great place to stroll, drink, dine, and take boat tours, while the Tróia Beach Club offers poolside style on the west coast of the resort.

Located at the start of the Tróia peninsula, some 10 miles from Tróia, is the authentic Portuguese town of Comporta. To the west of the town, there are wonderful sandy Atlantic coast beaches and fascinating, delipidated wooden stilted pontoons jutting out in the estuary.

To the north of Tróia is the town of Setúbal, the principal town in the locality and connected to Tróia by ferry. Setúbal is a port and remains mostly untouched by international tourism. It retains an authentic feel, with intimate streets, monuments (some to its most famous son, José Mourinho), and squares.

Activities in Tróia

Sailing is a popular pastime in Tróia. The sheltered marina is the departure point for many excursions, including dolphin-watching trips. Sunset cruises leave from this point and can be booked privately as part of an incentive event.

Swimming the pristine waters on the Atlantic coast is an event highlight. As are tidal walks on the white sand bars that emerge and submerge with the tides. Patrolled by lifeguards, these tidal walks are stunning as the tide turns and the sand bars are quickly lost to the ocean.

Golf is possible on the Tróia peninsula - the 18-hole course is rated as one of the best in Portugal. Tennis is also played in Tróia, and numerous swimming pools complement the ocean.

Horse riding excursions take place along trails and the beach. There can be few more spectacular horse riding locations than the deserted beaches of Tróia. Bike and waking trails run through the peninsula, offering the chance to explore the nature of this unique sandbar.

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Tróia dining

Tróia is a popular holiday resort for the Portuguese, and it retains a strong regional culinary identity. Burger restaurants exist in Tróia, yet most of the menus across the resort are based on traditional Portuguese dishes. Fish is a mainstay of the diet in the region, while meats and baked vegetables are also popular.

Tróia Marina is a popular place to dine on the waterfront terraces, while the resort hotels offer a range of dining options. The Tróia Beach Club specialises in sushi in its stylish poolside dining area and is a perfect venue for incentive event parties.

Setúbal, located across the water from Tróia, is an ideal option for incentive travel dining. The ferry across the estuary is a great experience, especially at sunset, and the town offers numerous restaurants serving authentic Portuguese food, predominantly catering to the local population.

As with much of the area, the fishing port of Setúbal influences much of the local cuisine, with fish a staple ingredient in most restaurants.

Tróia nightlife

One of the most popular and scenic areas of Tróia is the marina, with its waterside bars and restaurants. Sunset at the marina is a wonderful time, as it is at the Tróia Beach Club, where poolside drinks on the western coast at sunset are a real occasion. There are hotel bars in Tróia as well as bars in the centre of the resort.

Setúbal is a working town and port that remains largely untouched by tourism, with many locals’ bars, far removed from the resort feel of Tróia. For those looking for a drinking location at sunset, cruises leave the marina in Tróia to experience the evening skies from the water, with music, nibbles and wine.

Alternatives to Tróia

Boats on a river in the centre of Porto

Other incentive travel options in Portugal

Portugal has fantastic incentive travel options from north to south. The 2 main cities of Porto and Lisbon are great options for incentive events, and the coast offers some fantastic Atlantic events. In the south, the Algarve is bathed in sun, with abundant golf and watersports.

View over the Lofoten islands

Alternatives to Tróia - Lofoten

In terms of climate and geography, Tróia and the Lofoten Islands are poles apart. Yet both destinations offer unique coastal experiences, unlike anything in Europe.