Be suspicious of claims of an event destination that has it all - unless that destination is Mallorca. For connectivity, climate, culture, variety, activities, and gastronomy – Mallorca is an event planner’s utopia, a destination where incentive events just work as planned.
Popular it might be, but away from the peak summer hotspots, Mallorca still has so much to discover, including its stunning interior, and secluded coves. The capital city of Palma is a joy to experience, a fascinating labyrinth of vibrant streets that open onto a marina and the Mallorcan coast.
Mallorca has been reborn over recent decades, with the return of rich Spanish culture, architecture and cuisine. Stunning villages dot the interior with exceptional food and wine, harbours offer ultra-chic terrace bars and beaches are now fringed with high-end restaurants serving outstanding Spanish cuisine.
The island is geologically dramatic with a 1400m mountainous interior and precipitous cliffs diving into emerald coves. There are action sports on the coast and in the interior, whilst those looking for culture or relaxation can sample some wonderful experiences in divine settings.
Mallorca is the 7th largest island in the Mediterranean and offers a great diversity of terrain. The island’s population is concentrated in Palma de Mallorca, whilst resorts are found around the entire coast. The wonderful, rugged interior is sparsely populated.
The southeast of Mallorca is relatively developed, whilst the north and northwest of the island are less developed. The far north is dramatic with sheer cliffs where Mallorca abruptly ends, whilst Palma de Mallorca offers city amenities and a vibrant culture.
Authentic Spain is the present and future of Mallorca and there has been a resurgence of Spanish influences across the island, over recent years. The vineyards of Mallorca produce and supply excellent wines, whilst there are currently 9 Michelin-starred restaurants on the island.
Genuine Spanish experiences are abundant in Palma and most of the coastal and interior settlements. The days of mass tourist enclaves are increasingly numbered in Mallorca.
Nearly half the population of Mallorca resides in the island's capital, Palma de Mallorca. Situated in a south-facing cove, Palma has a wonderful coastal promenade, beaches, marina and port. The island’s airport is located just 5 miles east of the city and there is access to the island by ferry which docks in the port of Palma de Mallorca.
Palma is by far the principal city on the island and is the cultural, retail and entertainment hub of the island. It is a fantastically vibrant city with a diverse range of attractions.
The cathedral of Mallorca, located close to the waterfront and the Mallorca marina is a focal point of the city, dominating the skyline. Palma opens up behind the cathedral with a labyrinth of streets and squares, whilst in the opposite direction the promenade gives way to the extensive marina and the Mediterranean Sea.
City beaches are located the east of the marina, whilst north of the Cathedral are the numerous historic sites in the central Palma area. Dining and nightlife across Palma are sensational with a huge mix of location options.
Mallorca is a Mecca for water sports. The island is fringed with golden sand and rugged cliffs. Sailing is one of the highlights of incentive trips. Yachts can be chartered for sailing regattas, sunset cruises or excursions to explore the coastal coves. Stand-up paddling and kayaking are options to explore the coast.
Half land, half water, coasteering is a thrilling event activity. Participants scramble up rocky outcrops and leap from cliffs as they make their way around the coast. Heading into the cliffs is a further option. Sea caving is a spectacular activity which uses some of the skills from coasteering to explore the hidden world of sea caves.
The interior of Mallorca is an absolute paradise. With a 1400m peak, this is a rugged environment with adventure trekking a popular pursuit. Alternatively, walking trails hug the coast, as do cycling paths – a fantastic way to explore large areas. Bike tours can also take in Palma, the capital of Mallorca.
Staying in Palma, the city is a delight to explore on foot. Food and cultural tours are wonderful experiences. For those looking for a little more indulgence, coastal spas are big on reward. Incentive travel planners will find huge potential in Mallorca.
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Mallorcan cuisine has experienced a renaissance over recent decades. Mallorca is famed for its dining experiences with gastronomic recognition extending to 9 Michelin-starred restaurants on the island.
Further fine dining is available throughout the island including spectacular farmhouses of the island’s interior, right through to marina and beach-front terraces offering incredible views over the Mediterranean.
Seafood is a popular dish in Mallorca, given its access to the ocean, whilst the island's interior produces a range of meats, cooked to delightful, regional Spanish recipes.
Paellas are a staple dish, and Tapas menus are found throughout the towns and Palma de Mallorca. Grills on waterfront terraces are perfect accompaniments to beach or pool parties.
There is a huge variety of nightlife in Mallorca, with coastal resorts offering hospitality to visitors, private venues providing exclusive locations for private parties and local bars found across the coast and interior of Mallorca.
Locally produced wines are widely available whilst the island lifestyle makes cocktails and spirits a popular choice.
Palma de Mallorca is the centre of nightlife on the island with more variety and establishments than any other location. It has Spanish bars serving Tapas, live music venues, and high-end venues with impressive terraces.
The waterfront in Palma de Mallorca is a wonderful place to enjoy a drink amongst the sea breezes coming off the Mediterranean.
